Text: “Come-on buddy. It’s your fight too.” Winchester.
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Some elements of this text to consider:
- The tattered / torn image of the soldier that clearly indicates the desperate situation on the battlefield. This is also emphasized by the explosions in the background.
- The phrase “come-on buddy” (paired with the soldier looking straight at the viewer) is a direct appeal to the audience. “Buddy” implies a close, friendly connection.
- “It’s your fight too! Turn out more guns and ammunition” – this phrase tells the audience that they are directly involved and gives them a clear call to action to work harder in the factories